Administration – Page 3 – From the Desk of Dr. Louis M. Weiner

A New Logo for Lombardi

As many of you know, we are in the process of developing a new look for the Cancer Center – including a new website, a redesign of Lombardi Magazine, and a new logo. Over 120 of our faculty and staff participated in a recent survey about two logo designs that we are considering. We also sent the survey out to donors, patients, and friends/family of patients.

So first, thank you to all who responded to our email survey.

I’d like to share with you the two top designs, to make sure everyone has an opportunity to give us feedback. I invite everyone to leave a comment here and let us know what you think.

Based on the feedback from the survey (over 24 pages of comments!) and your thoughts here, we will work to revise the the most popular design into the final logo.

Bubble logo

Skyline logo

Logo descriptions

Bubble: Lombardi operates under the banner of Cura Personalis, a latin phrase that means care of the whole person. Four missions-research, treatment, education, and community-complete the vision of care and research at Lombardi.

The person-the patient, the researcher, the caregiver-is at the center of everything Lombardi does; it is the individual who inspires and it is the individual who makes the difference. The way the figure is portrayed suggests a forward circular movement, paralleling translational research-from bench to bedside, and back. All new ideas move from the researcher to the patient, and ultimately transform the standard of care around the world.

The overlapping circular shapes in this graphic also suggest a microsopic cluster of cells. This, when combined with the human figure, provides a relevant statement about the impact of scientific research on our well-being.

Skyline:The Georgetown University skyline reinforces the reputation and quality of work at Lombardi. The gothic skyline, recognizable to many in the Washington, DC area, conveys a strong sense of location, history, and excellence. Closely tying the cancer center to its academic roots, the logo reinforces the relationship with Georgetown University and provides recognition beyond simply the Lombardi name.

This is an image Lombardi has used in the past, such as the 2006 Annual Report, as well as this blog.

Doo Wop, but no Blues!

I hope everyone had a great labor day weekend, and is ready for the opening of the academic year, which will be a very productive and exciting time for Lombardi. I’ve returned from my vacation refreshed and ready for action. While it was rather sedentary (since Harriet’s ankle is in a cast), we enjoyed the beauty at the shore and the chance to be with our family.

After a travel day on Tuesday, I had the privelege of participating in the Committee on Medical Center Affairs (COMCA) at the Wye River Retreat where Clinton, Arafat, and Nethanyahu met for one of their meetings. While the topics at COMCA were not nearly so momentous, I was gratified by the strong, consistent, and public support for Lombardi and our vision for the future from Jack DeGioia, Tim O’Neill, the new chair of the committee who also chaired the search committee that led to my recruitment, and from Howard Federoff. Having this consistency of vision can only be useful to us as we move forward.

I’m also really excited about the Doo Wop Concert this Saturday. I’m told we’ll have 1500 attendees and we expect to raise a lot of money, awareness, and good will for the cancer center. Along with the other organizers of the event, I’ve been forced to don attire appropriate to the era – a white dinner jacket with a blue lapel handkerchief – leading to the effect of Frank Sinatra in blue jeans. I also purchased a special accessory for the evening, and all those who attend the concert will be both bemused and horrified by what they see.

The other big event coming up in the next week is the Georgetown University Medical Center Convocation (thanks for the reminder, Susette!). I’m sorry I won’t be able to be there – I will be traveling yet again. I think this will be a really special event that will become a GUMC tradition. I expect it to be interesting and inspiring, and I encourage you to be a part of it.